According to fresh research, TikTok has surpassed Google as the most viewed website in the world.
The search giant’s supremacy, which had seen it emerge as the most prominent domain for all of 2020 and the very first half of 2021, came to an abrupt end with the viral video app.
Google.com, which incorporates Maps, Translate, Photos, Flights, Books, News, and other services, has been unable to ward off the competition presented by its emerging competitor, which today has over 1 billion active users worldwide.
TikTok’s ascendency was recorded by security firm Cloudflare’s Year in Review, which noted that its unrivaled popularity began to emerge towards the beginning of the year.
Cloudflare, in a blog published detailing the last year’s web trends, wrote
The Covid-19 pandemic, which has compelled people to spend more time indoors and away from regular social functions, has been identified as one of the causes for consumers migrating in large numbers to the short-form video app in 2021.
These online surfing habits lasted even after the lockdown limitations were eased, according to a separate Virgin Network O2 report released on Wednesday, which highlighted that “the summer of freedom” presented an opportunity for people to replenish and update their social media accounts.